Innovation
“We recognize that our industry is evolving towards a model that rewards an approach to resource renewal and sustainability,” John W. Casella, Chairman and CEO. “We are creating value from this shift by performing at the highest operational level today, and developing resource transformation business opportunities beyond the traditional waste consumption model that meet the emerging environmental sustainability needs of our customers today and tomorrow.”
Innovation at Casella
Oil prices are fluctuating around record levels, demand for raw materials is growing, commodity prices are elevated, and concerns over environmental sustainability are increasing. More and more, in this new world, waste is no longer a throw-away, but a “resource” for producing clean energy and a raw material for manufacturing new products. Casella is leading the industry by applying a winning economic model to the challenge of resource conservation, transformation and renewal. Casella is focused in three major areas of innovation:
- Using innovation to rethink every aspect of our business
- Extracting additional value from the traditional waste stream with recycling innovation
- Creating clean energy from the traditional waste stream


